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A Closer Look at Pixelavo – Facebook Pixel & Conversion API Tracking Tool

Explore real screenshots of Pixelavo in use—from dashboard to event tracking. See how browser Pixel and CAPI work together to capture accurate data.

What Makes Pixelavo Great?

Smart integration + Advanced tracking = Performance-driven Facebook ads for WordPress.

Seamless Integration

One-click setup with WordPress and WooCommerce. No coding required.

Event Tracking Engine

Track views, clicks, forms, purchases, and more—instantly and accurately.

Data Control & Privacy

Data Control & Privacy

Choose what to track. Stay compliant and precise with your user data.

Facebook Conversions API

Facebook Conversions API

Send event data server-to-server for unmatched accuracy, even with ad blockers.

Advanced Event Tracking Made Easy

Capture every meaningful action and optimize for conversions.

E-commerce Events

Custom Events

Video Engagement

Forms Engagement

Complete Purchase Tracking

Complete Purchase Tracking

Track customers from product view to purchase. Monitor Add To Cart, Checkout, and Purchase events with value, currency, and items.

Revenue Optimization

Revenue Optimization

Use accurate data to enhance advertising strategies for better ROAS. Find which products and campaigns generate the most revenue.

Abandoned Cart Recovery

Abandoned Cart Recovery

Identify cart abandoners and create retargeting campaigns to win them back. Track where customers drop off in your purchase funnel.

View Category Tracking

View Category Tracking

Monitor how visitors browse through your product categories, providing insights to refine ad strategies and personalize the shopping experience.

Refund Event Monitoring

Refund Event Monitoring

Transform returns into insights by tracking refund patterns and targeting dissatisfied customers with improved offerings or alternative products.

Subscription Lifecycle Tracking

Subscription Lifecycle Tracking

Track subscription events including creation, renewal, and cancellation to optimize recurring revenue and reduce churn rates.

Product Customization Events

Product Customization Events

Monitor when customers interact with product customization options, helping you understand which features drive engagement and sales.

Remove From Cart Analytics

Remove From Cart Analytics

Identify cart removal patterns to understand purchase hesitation and optimize product pricing, descriptions, or bundling strategies.

Track Any User Interaction

Track Any User Interaction

Build custom events to monitor specific activities unique to your site – from button clicks and link interactions to scroll depth and custom form fields.

Page Scroll Depth Tracking

Page Scroll Depth Tracking

Monitor how far visitors scroll on your pages to understand content engagement and optimize page layouts for maximum impact.

Time-Based Event Triggers

Time-Based Event Triggers

Set events to fire after visitors spend specific durations on pages, helping identify highly engaged users for targeted campaigns.

Internal Link Click Monitoring

Internal Link Click Monitoring

Track navigation patterns within your site to optimize user flow and identify popular content pathways.

External Link Tracking

External Link Tracking

Monitor when visitors click outbound links to understand exit points and partnership effectiveness.

Download Event Tracking

Download Event Tracking

Track file downloads including PDFs, resources, and digital assets to measure content value and lead quality.

Tel Click Tracking

Tel Click Tracking

Monitor phone number clicks to measure call-to-action effectiveness and track offline conversion opportunities.

Complete Registration Events

Complete Registration Events

Track new account creations to build audiences of registered users and measure signup funnel effectiveness.

Multi-Platform Video Tracking

Multi-Platform Video Tracking

Monitor video interactions across all major platforms – YouTube embeds, Vimeo players, and self-hosted videos with unified analytics.

Detailed Engagement Metrics

Detailed Engagement Metrics

Capture key video events including play, pause, progress milestones (25%, 50%, 75%, 90%), and completions.

Video-Based Retargeting

Video-Based Retargeting

Create powerful custom audiences based on video viewing behavior for more effective remarketing campaigns.

YouTube Integration

YouTube Integration

Automatically track all YouTube video events when users play embedded videos, providing insights into content performance.

Vimeo Analytics

Vimeo Analytics

Track every play of embedded Vimeo videos with detailed insights into video performance and audience engagement.

Self-Hosted Video Monitoring

Self-Hosted Video Monitoring

Gain actionable insights from videos hosted on your own servers to optimize content performance and viewer interaction.

Engagement Milestone Tracking

Engagement Milestone Tracking

Monitor specific viewing percentages to understand where viewers drop off and which content keeps them engaged.

Video Completion Rates

Video Completion Rates

Track full video completions to identify your most compelling content and optimize video length and structure.

Universal Form Tracking

Universal Form Tracking

Automatically detect and track submissions from popular WordPress form plugins with zero configuration required.

Submission Analytics

Submission Analytics

Track successful form completions, partial submissions, and field interactions to optimize conversion rates.

Enhanced Lead Data

Enhanced Lead Data

Capture form-specific data like form names, field values, and submission timing for targeted audience building.

Contact Form 7 Integration

Contact Form 7 Integration

Seamlessly track all Contact Form 7 submissions with automatic event detection and custom parameter support.

WPForms Compatibility

WPForms Compatibility

Monitor WPForms submissions including multi-step forms, conditional logic, and payment forms.

Fluent Forms Support

Fluent Forms Support

Track complex Fluent Forms interactions including conversational forms and advanced field types.

Login Event Tracking

Login Event Tracking

Monitor user login events to track engagement patterns and create audiences of active users.

Field-Level Analytics

Field-Level Analytics

Understand which form fields users interact with or abandon to optimize form design and reduce friction.

Built for Every Use Case

Whether you’re selling physical products, digital downloads, or client services, Pixelavo fits seamlessly into your workflow.

WooCommerce Store Owners

WooCommerce Store Owners

Track the entire customer journey—from product view to refund—on WooCommerce. Improve retargeting and reduce ad spend waste with accurate purchase and checkout data.

Digital Product Sellers

Digital Product Sellers

Selling eBooks, software, or memberships? Pixelavo helps you track conversion events that matter: downloads, subscriptions, coupon usage, and even refunds—right from your WordPress dashboard.

Agencies & Marketers

Agencies & Marketers

Manage multiple campaigns or client sites with ease using multi-pixel support, advanced matching, and server-side tracking that delivers unmatched data accuracy—no matter the scale.

Lead Generators & Content Creators

Lead Generators & Content Creators

Track scroll depth, time-on-page, form submissions, and video engagement to build rich, behavior-based audiences.

Get Started in 4 Easy Steps

In just few easy step, you are all set to manage your business finances. Manage all expenses with Spend. In all in one place.

Step

Install Pixelavo Plugin

Step

Connect Facebook Pixel

Step

Choose Events to Track

Optimize Campaigns

Seamless Integration with Your Favorite Tools

Pixelavo works perfectly with WooCommerce, EDD, Contact Form 7, WPForms, and Fluent Forms to track key user actions and form conversions effortlessly.

Woocommerce

Woocommerce

Track complete purchase funnel from product views to checkout and refunds.

Easy Digital Downloads

Easy Digital Downloads

Track downloads, subscriptions, and license renewals for digital products.

Contact Form 7

Contact Form 7

Track form submissions and lead generation for better ad targeting.

WPForms

WPForms

Track form submissions and user engagement for conversion optimization.

Fluent Forms

Fluent Forms

Track complete form interactions and conversion funnels.

Need Help? We’ve Got You Covered

Step-by-Step Guides
Step-by-Step Guides

Detailed tutorials for setup, configuration, and optimization of your Facebook tracking.

Video Tutorials
Video Tutorials

Visual guides showing exactly how to set up and use every feature of Pixelavo.

Frequently Asked Questions
Frequently Asked Questions

Quick answers to common questions about Facebook Pixel tracking and Pixelavo features.

Troubleshooting Guides
Troubleshooting Guides

Solutions to common issues and guidance on resolving any tracking problems.

Priority Support
Priority Support

Pro users get priority access to our support team with faster response times and personalized help.

Ticket System
Ticket System

Submit support tickets 24/7 and track the status of your inquiries through our dedicated support portal.

Expert Team
Expert Team

Our support team includes Facebook ad & WordPress experts who know your tracking needs.

Custom Solutions
Custom Solutions

Need help with a custom setup? Our team can provide tailored solutions for your unique needs.

Frequently Asked Questions

Got questions about Pixelavo? Here you’ll find clear answers to the most common queries about setup, features, and troubleshooting—so you can get started with confidence.

What is Pixelavo and how does it work?

Pixelavo is a WordPress plugin that connects your website to Facebook’s advertising platform through the Facebook Pixel and Conversions API. It automatically tracks user interactions on your site and sends this data to Facebook, allowing you to create highly targeted ad campaigns and measure their effectiveness.

The plugin works by adding the Facebook Pixel code to your WordPress site and setting up server-side tracking through the Conversions API. This dual approach ensures you capture all important user actions even when browser-based tracking is blocked.

Can I customize Pixelavo’s tracking settings?

Yes! Pixelavo gives you complete control over what events are tracked and how they’re configured. You can set up custom events, exclude certain user roles from tracking, delay tracking to filter out bouncing visitors, and much more.

The plugin provides a user-friendly interface where you can enable or disable specific events, customize parameters sent with each event, and configure advanced settings like user exclusions and timing delays.

Is Pixelavo compatible with WooCommerce?

Absolutely! Pixelavo seamlessly integrates with WooCommerce to track product views, cart additions, checkouts, purchases, and even refunds. This gives you powerful data for creating product-specific retargeting campaigns and purchase conversion optimization.

The integration works automatically upon installation, with no additional configuration required. Pixelavo will detect your WooCommerce store and set up all the appropriate events to track the complete customer journey.

What’s the difference between the Facebook Pixel and Conversions API?

The Facebook Pixel works through the user’s browser, while the Conversions API (available in Pro) sends data directly from your server to Facebook. Using both together provides the most reliable tracking, especially with increasing browser privacy features and ad blockers that can limit pixel-only tracking.

Browser-based tracking (the traditional Pixel) can be blocked by ad blockers, affected by cookie restrictions, or limited by privacy features like Apple’s iOS 14 update. Server-side tracking through the Conversions API happens directly between your server and Facebook, bypassing these limitations and ensuring more accurate data.

Can I track custom events with Pixelavo?

Yes! With Pixelavo Pro, you can create and track custom events for any user interaction on your site, including button clicks, form submissions, video views, scroll depth, and much more.

The custom events feature allows you to define specific triggers (like clicking a certain button or scrolling to a particular depth on the page) and set up corresponding Facebook events with custom parameters. This gives you incredible flexibility to track exactly what matters for your business.